My name is Lukas. I run Noncoerced.

Noncoerced started as a personal project and still feels like one. It wasn’t planned as a brand or a business. It began as a way to turn thoughts, influences, and observations into something tangible. From time to time, it surprises me by turning into sales.

Before Noncoerced, I spent years trying to follow a conventional path. At the same time, I was sketching, writing, and experimenting on my own. Mostly without an audience. Over time, those ideas turned into physical pieces, shared first with friends, then with a small group of people who connected with them.

A few years spent living in Bali changed my perspective on a lot of things, including what I value, how I work, and what feels worth putting into the world. Noncoerced grew out of that shift.

Noncoerced isn’t built around trends or hype. It’s built slowly, through consistency, small releases, and direct connection with the people who wear it.

That’s it. No big vision. Just work I care about, done properly.

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